.....”𝘺𝘰𝘶 𝘩𝘢𝘷𝘦 𝘮𝘰𝘥𝘦𝘳𝘢𝘵𝘦 𝘥𝘦𝘱𝘳𝘦𝘴𝘴𝘪𝘰𝘯”.
That was 5 years ago. It came as a “shock” to me, but not a surprise. Looking back the signs were all there…
Are you sick and tired of fizzing out by mid January?
It's frustrating, am I right? We beat up on ourselves for missing the mark, but maybe it’s not our fault.
From business to wellness, relationships and financial …. there are so many goals we set for ourselves because we deserve MORE. But year after year, we find ourselves struggling and falling short. So let's get real on what you need to do to actually live your best life. Warning: This is not going to be your cookie cutter BS, it's time we got real on what WORKS.
Frustrated: Been there, done that. Finally, last year, I had the ah-a moment that evolved throughout the year into a movement. I FINALLY found myself achieving the goals I had in my business, my wellness and even in my relationships.
Simon Sinek says - “Our actions should start with WHY not WHAT”. Knowing your WHY is essential. Your “WHY” is more powerful than your “what”. Many times we fail setting goals because we actually set a ‘what’. So if I asked you - What are your resolutions for 2019?
Maybe your answer is “to lose 10 pounds”. That’s a WHAT and that has very little power. Your WHY is where your strength waits. Using health as an example - if your goal/resolution is to lose weight, let's rework that to make it more powerful.
What does that transformation do for you? What is the emotion behind it? To reclaim your power or to get the spark back into your life? Maybe you want to get healthy to inspire/show loved ones it’s possible for them too. That WHY is your resolution. Take it from the ‘what’ - into the ‘why’.
Here are 4 steps we are going to use - the 4 Ws for successful Goal Setting -
1. What are you going to do to achieve your goals? - Whatever that WHY is or that change is, ask yourself - What will you do to achieve it?
2. When will you do it? - When will you do those action steps to achieve your goal?
3. Where will this take place? Where will you show up?
4. With who? - Are you going to do it by yourself or are you going to do it with your partner or bff?
Here's an example of taking it out from what-ville into the powerful WHY using the 4 Ws.
Goal - If you what is to lose 50 pounds, to get in shape this year or if you want to get into size X jeans.
Reword it using the 4 Ws - Improved Goal - “I'm going to jog around the neighborhood at least 3 mornings a week with my neighbor.”
Because, on a Tuesday, when you are tired and unmotivated your why of “I want to lose 50 pounds this year”, has no urgency ... you have a whole YEAR to lose 50 pounds and not showing up today doesn’t seem like a big deal. But when you strengthen your goal with your 4 Ws - “ I'm going to jog around the neighborhood, 3 mornings a week with my neighbor” .. and it's Tuesday + it's one of the 3 mornings + you've got a commitment with your neighbor, do you think your odds of showing up will MUCH higher?
This is something that you may be struggling with; I know I did. Goals with steps that actually let you HAVE control vs. outcomes that you possibly can't control. Think about it, how many times do you set a goal that you have no control over? I want you to set your resolutions with steps that let you have control. Stop setting you up for failure.
Going back to the weightloss example ...if your resolution is to lose 50 pounds this year - you may not have total control over it.
You can do everything right, you can show up for yourself, eat the right things and do all the workouts, but you still don't have total control. Our bodies have a mind of their own, so many things impact us - stress, sleep, hormones, your body genetics: you don't have all the control.
But you know what you DO have control over? Rewording that goal to “I'm going to walk 5 times a week and switch to healthier snacks and veggies.”.Every single day you can be a success, it's something you have control over, something that makes you successful very single day which in turn makes you more powerful.
It works the same in your business. So let's say you've set a goal - “I'm going to rank up this month” or “I'm going to hit a certain $$ or earn an incentive or a free trip this month”. Ultimately, even though you have 90% control over that, because you are a part of an organization, a team or a partnership, you don't have 100% control in most cases because there are a lot of moving pieces. So a more actionable goal that you actually have control over will be “I'm going to help 5 people in MY team achieve their goals.” As you know success trickles up .. we can control helping others and helping others gets us where we want.
Research has shown that you are 43% more likely to be successful by doing these 3 steps consistently.
writing down your goals
committing to a plan of action
regularly sharing your progress with someone.
Doing these 3 things together is going to increase your chances of success. As you put these into motion you’ll begin to see “extra benefits” you weren’t even planning on. It’s called the Halo effect.
Halo effect Example- if your goal was to level up in your biz and you created your action plan with your 4 w’s.. instead of focusing on “ranking up” you’d changed it to - “My goal this year is to help 5 people achieve their goals this month”. Beautiful things are going to happen around you. You’re going to increase and grow relationships with those people and your team, you are going to find support that you didn't know you had, personal momentum and success are going to start pouring into you. What you put out, you get back. Your own success, income etc. will start growing, which will make you more confident... and so in and so on.
If you can put yourself into that mindset when you are setting action steps for your goals you are going to be so much more successful. Find the path of least resistance which will make doing the RIGHT thing the EASY thing. Doesn't that make so much sense with your own goals?
So when setting your wellness or fitness goal which action steps make more sense for your success -
Joining the expensive fancy gym that's 20 miles away and has all the bells and the whistles?
OR joining the plain Jane gym right down the road from your home … the one you pass every time you go anywhere?
Which one is going to be the most clear path to success for you? Which one do you think you are going to show up for more?
Even though the first one is fancy, instagram worthy and has all the facilities, what's it going to do for your health when you start getting tired of the drive, when you start putting up some resistance and have every excuse not to battle traffic to get there? The plane jane gym right there in your neighborhood is going to be the path of least resistance every single time.
Same thing with your business; so think 'What would a Sloth Do' and pick the path of least resistance & do it.
So if you want to level up in your biz & you hateeee doing live videos, will setting a goal of Doing Live videos every single day do any good for you? Would that be the path of least resistance or will that be an excuse for not showing up everyday? Maybe setting the goal to do one live a week will get you better results.
Always think what would a sloth do because getting to sure success is better than a 50-50 chance of shots fired & missed.
"God! I've failed so many times!". I used to use it as negative and beat up myself until finally something shifted and I realized (insert positive tone) "I have failed so many times!"
If I wasn't moving forward or making changes I wouldn't have failed at all. You have to get really comfortable with failure this year. Yes, I'm telling you 2019 needs to be your year of failure! Coming from the #FailForwardQueen, let me tell you, when you’re racking up failures and you are celebrating them: that means you are making changes. If you aren’t experiencing ANY failures I'm going to call you out and tell you that's not something to celebrate. If your failure mark is truly zero that means you are not changing, moving, growing, pushing and definitely NOT hitting goals. Because there's no one alive on the face of this earth who's win-loss column is completely in the success. It's just not possible so get so comfortable with failure that you celebrate them.
These 5 tips are going to actually give you a REAL fighting chance at making these resolutions stick this time and getting into success. A lot of people are sharing tips and doing things by the book - setting goals, intentions & writing them down etc. - but if you don't know the strength/gameplan behind doing them then you are going to have another year of status quo.
It’s not the month end yet but I want to talk about something that I've seen come up so very often and
that is -- your goal may be holding you back.
As well laid as it is, as plugged in as you are; you've got it written everywhere and you've done all the things & may have proclaimed it from the Universe but it's still something that's holding you back.
When we set a goal, especially in network marketing it's always -- to achieve the next rank, ear a particular amount or recruit x number of members to your team. But we have one big goal.
For the purpose of this blog, let's take that you want to achieve a certain rank in your company.
What next? You write it down, mark the date & start working on achieving your goal.
My question to you is - on the first day of the month do you hit your goal? NO!
Do you achieve your goal by the first week? Certainly no!
Fast forward a few weeks, in mid-month have you hit that goal? Still no!
It's the last week of the month have you hit your goal now? The answer is still probably no!
What happens to your subconscious every single day that you don't hit that main goal - whether you acknowledge it or not, whether you realize it or not - every day you don't hit your big goal is dinging your subconscious. It's affecting your confidence & your mojo because every single day in the back of your mind when you don't hit that goal you feel yourself to be a failure.
Back of your head you keep reminding yourself -- i'll be a success when I hit that goal which means until you don't your subconscious takes you to be a failure.
I see it happen so often especially in this industry - you give up! You get comfortable. If you don't hit your goal mid month you feel should I be more rational, should I skip & start again next month?
You start freaking out about failing, re-set a small goal that you know you can hit easily & think of striving for the big goal next month.
You give up on your big goal by 2nd-3rd week or re-adjust it or make it more rational.
Am I right?
Doesn't it happen all the time? It happens to your, to your team & those around you.
It used to happen to me for a long time too until I came across the magic of constructing my goal backwards.
But before we do that, I want you to do a gut check -- did you re track your goal this month? Did you get uncomfortable because you aren’t anywhere close to achieving your goals for December? Are you thinking of re-adjusting them to make them safer & achievable?
If your answer to the last Q is yes, then I want you to know that there’s still time & you can very well achieve your goal for December 2018. Sit down and do this -- Setting your goals backward.
It's so simple & easy that once you & your team get a hold of it, you'll see people hitting goals, staying consistent, getting the success & believing in themselves.
Take your goal for December & I want you to orchestrate it backwards. I need you to write it down & work backwards. What has to happen for that goal to become successful?
If you want to hit the next rank - what has to happen in order for that to be a success? Do other members in your team need to rank up to for you to hit the next rank? Do you need to have x number of customers? Do you need to have x amount of volume? Do you need certain training or leadership? You've got to work those steps & work on them backwards.
It needs to look like a pyramid with your goal on the top & all the steps leading to that goal to follow.
You can do it like I do by dividing it out into 4. So if I have a certain goal let's say a certain X amount of volume I want to achieve by the end of the month which is very common in network marketing - so I'll take that volume and divide it by 4.
I don't need to look at the end of the month goal or the top of the mountain, I just need to know what is it per week that I need & when I'm being real OCD, I'll even break the weekly goals into daily so I have a pulse check and know where I am. But I'm only working backwards and looking at the goals I have for the week. So for the week, is my goal to reach that top rank? No! For my goal for the first week is to take care of the path or the journey that gets me there that I worked out when I orchestrated it backwards; for the week - what is that volume that I need? For the week - what is the steps I need to take? What does my customers look like? I stay in the moment, in the week.
With week 2 - I see if I checked off all the goals I set in week 1? If no, I need to bring in the extra in week 2 but at the same time I stay in week 2. I'm not looking forward. My goal is still not that rank but the activities that are going to get me there because that makes sense.
This way you are constantly winning, you constantly have a successful mindset. Every time I check off one of the tasks that I needed to do to get me to that rank, I'm a success; I'm winning & achieving my goals.
Don't you think I'm going to stay a little more plugged into my business? Don't you think I'm going to stay a little more excited? Don't you think I might have a little more belief in myself? Don't you think I'm going to show up more constant with my customer follow ups & my team follow ups & the daily activities because I'm winning!!
You know how things are when you are on the roll, you are getting things done & you are winning -- you stay your best self.
So when you are staying in the moment & marking of the things that have to happen before that big goal - you are your best self; you are hitting them, you are slaying your goals & no longer have to re-work your goal because it's possible & because you are a success every.single.day.
So get your goal for December & then work that waterfall down.
At the top of the page you will write your goal. What is your goal?
Once you've done that divide your goal into actions & mini goals you need to tick so you can start from the bottom & work your way to the top.
Because if your ONLY goal for the month is that one big goal, you are going to be in the failure mindset all month long. Do you think you can really achieve that or any other goal with that mindset?
Break it down, chunk it up, work from the bottom to your way up.
Recap - Divide your goal over 4 weeks; if you want to divide them further into days do it! It's going to make huge difference - it's going to give you grace, it's going to be realistic & also income producing. It's also going to be duplicate-able because your team can see & do the little steps every day or every week instead of wondering how I'm going to climb up the mountain & decide to stay down in the comfort-vile.
Share the training with your team & invite them to watch it so they can learn how to set goals & crush them every month instead feeling like a failure for not achieving what they set out for at the start & then setting small goals because they feel realistic & comfortable.
Click the button below to access the free Facebook Training
I was the queen of self sabotage. Early on in my business, I would absolutely self-sabotage. I would be the girl who had the vision board, my why(s) all figured out, my follow up sheet & everything I need to do & I'd be on it for 2-3 months & then all of a sudden for whatever reason, I'd stop working, showing up or even plugging in. In my mind it would be everyone else's fault - I don't feel inspired - it's my team or the products or the system or some xyz reason but I'd stop showing up.
Limiting beliefs are the basis of all of our fear.
Fear of failure, fear of rejection, fear of being judged. Some of us are actually afraid of success. All because of our limiting beliefs. But it doesn’t have to be this way.
Being aware of our limiting beliefs takes the power back from the fear, giving it into your hands so you can live a fuller & more fearless life.
Here are some examples of Limiting Beliefs & how to combat them when the fear creeps in -
When you start your own business or do anything new, the fear of being judged by family & friends creeps in more quickly than anything else.
Solution - I need to get over the fear of being judged. The people that love me & support me won't judge me. And those that don't, their opinions don't matter. You can not let the opinion of others STOP you from living your life & doing what you love.
A lot of people struggled with the thought of success. They struggled with the impostor syndrome thinking who the heck are they to say this or do this or even build a business? Who the heck are they to lead or teach other people or show up and make a change? I'm just a college dropout, I'm just a "wife", I'm just a "mom". I'm not those people that these things happen to. I'm not that person that success happens to.
Solution - Start by OWNING IT. What you have to decide before you get into any business or before you start seeing success in your business, in your life, in your truth or passion or whatever the journey you are on is that you are worth it. You have to decide who you are to have that. For me it's Meagan effing Anderson - that's who I am to have this. And my journey, my truth, my story & things that I know & skills that I have can change lives if I share them. That's who I am to have this.
So next time the though of who I am to be successful comes in, step into your power & remind yourself of your worthiness.
Rejection stinks. I won't lie. We've all been through rejection & it's not fun. But you can not let the fear of rejection stop you from doing what you love or whatever it is that you want to do.
Solution - Ask yourself what's the worst thing that can happen if you get rejected? Someone will say no or you'll make a mistake or mess of yourself. What else can go wrong?
Then think of what can go right? What will you learn from being rejected? From making a mistake?
You are not along. People make mistakes all the time & it only helps them get better.
I'm too old for this / I'm too late, there are so many people already doing this / I've failed once before. . .
The excuses & reasons for not starting something new can be endless. No matter what the age, how many people already in the niche/industry, it's never too late & you always have something NEW to offer that other's don't.
Solution - Think of ways you can make the niche/industry yours. How can you own it? What new element can you bring to the table that others aren't? If you are selling make up, how can you make women feel empowered that no-one else is trying to do?
And even if you fail, at least you won't live with regrets or what-if(s).
A lot of people don't do anything new because of the fear of not having all the information. Being scared of joining NM because you don't know anything about it or being scared of starting that food blog because you are not so tech-savvy. Whatever your niche/industry be that you want to start in, there's always ways to learn on the job.
Solution - Find out how you can learn about the industry or the niche you want to get in? Find a coach/mentor or a friend whose done it & ask them for help.
You will stumble, you will be overwhelmed but it's better to get paid to learn & make mistakes than to not do anything at all.
What limiting beliefs are you dealing with? Share with me in the comments below & let's find a way together to kick fear in the curb!
Does this sound like you? ----> You're ready to throw in the towel! All the commitment, time + work you have put into your business is starting to feel pointless. You may think there is just too much competition and you won’t be able to stand out.
Here's my beautiful secret: Pinterest is one of the most underutilized marketing tools on the planet. Second only to Google as a search engine!
The amount of traffic you can generate is mind blowing. No matter what niche you are in it can provide results if you apply proper strategy.
This is so exciting! I did a few Google searches and found that on EACH results page, Pinterest results appeared. That means you get more bang for post with Pinterest because Google also ranks and uses Pinterest results.
This can be done with or without a blog. I started with no blog using content/links from my Facebook, instagram, product website (network marketing replicated side) and stumbled into amazing results.
93% of Pinterest users have shopped online in the last 6 months!
Pinterest IS a search engine, second only to google. So that means you have DOUBLE the search BOOM with Pinterest because Google will rank and use Pinterest results in their own results too.
It is NOT a “social” platform, no messaging, extreme interaction, etc
Of the 70 MILLION active users- Approximately 85% of Pinterest users are women.
A single pin lasts approximately 1,680 times longer than a Facebook post.
Pins are 100X more spreadable than a tweet
Tiny accounts can have MASSIVE reach.
You can pin blogs, facebook posts, Instagram, podcast, Spotify, product links, etc
You can either create a new account or flip your personal account. It is completely free to have a business account with Pinterest and there are some incredible tools and analytics that come with this type of account. There are other sites and programs out there that can monitor this for you, but the analytics from Pinterest is absolutely free!
This is the link to set up your business account: https://business.pinterest.com/en (Once your account is set to business you need to Confirm your website to have it “clickable” on your profile)
In Pinterest, this introduction is your bio.. There are 4 elements to the perfect profile:
Profile Picture - clean, crisp, bright picure of YOU.
Brand Name/Business Name: this is Your name or Biz name (can include keywords)
Username: I suggest you use the same across all platforms. This makes you easy to find when people start connecting with your content and want MORE. For example I’m : onlinewithmeagan pretty much everywhere.
Your bio: 200 characters…who you are, who you help, what they can expect by following. Call to action
To get more Pinterest followers, you should post between 5-30 new pins every day. Make sure you are not just repinning the content of others, but also pinning your own unique pins with your own content.
Warning! Avoid a major Pinterest faux pas: don’t pin all 30 new pins within a 5-minute span. Spread your pinning throughout the day.
Tip! You can create a Secret Board and collect pins to save time. Load up your 20 or so pins in the morning, and keep them on your secret board. Throughout the day, return to the board and grab the pins you want to pin on other “live boards.”
Best times to Pin/Repin are EST 2/4/8pm 1 am…Early Saturday morning.
Create 5-7 core boards that center around your branding that you can easily mix your products/services into
Goal get 50+ HIGH quality pins in your boards for maximum exposure and traffic
Clean up boards that don’t make sense with your brand - you can simply hide or delete these.
Best Visuals To Make Your Pins Stand Out
Images WITHOUT faces do best 23% MORE repins. People can visualize themselves in the information easier so the connection to the content is deeper.
Warm tones do better than cool tones 2 to 1 with predominately red photos getting 200% more repins.
Vertical over horizontal means MORE REAL ESTATE. Your photos should be tall: square or wide photos get less space AND are often blurry in the results feed.
Image dimensions: 736 wide x as tall as you like. 736x1102 is a good starting point.
This course will cover EVERYTHING you need to know to be amongst the FIRST smart entrepreneurs harassing the power of Pinterest to work smarter not harder, stand out and drive crazy moment to your online business. Even the tiniest accounts have massive reach on Pinterest, you don’t have to be a giant you just have to have the skills.
We will cover-
The 4 Elements Of The Perfect Profile
How To Set Up Your Business Account And Utilize Pinterest Analytics
How To/Best Tools to Create Stunning Images For Pins: Simply, Quickly + Free
How To See QUICK Results Working Just An Hour A Day
SEO, Keyword Searches - How To Maximize Your Reach
TOP Tips To Help Your Pins Go Viral
Content Creation, Planning: How To Get Your Stuff Seen And Repinned
How To Customize Your Pinterest With Styled/Custom Themes And Boards
How To Create Free Offers To Your Niche Market To Drive Traffic
Group Participant Boards- Are They Right For Your Business
It’s so easy to think that meditation needs to be difficult and that there’s no time to do it.. I know, I’ve been there. I KNEW it was something I wanted/needed in my life but every time I sat down to attempt a session my brain went rogue: Grocery list, bills due, client meetings, arguments with hubby, what do I want for lunch, did I remember to feed the fish… allllll came rushing in demanding attention.
This chick felt like a FAILURE.
It seemed like the path to finding more peace within myself was more frustrating than zen.
After I finally realized mediation was a muscle that had to be strengthened I gave myself enough grace and TIME to learn the new skill that would ultimately help me “go within” and learn how to love & heal myself, profoundly transforming my life, my relationships and my business.
YOU have the power to heal yourself. If you have ever experienced high anxiety and panic like you felt it was going to eat you alive, meditation is for you.
If you've experienced feeling disconnected and lacking motivation, meditation is for you.
If you are hungry to find balance and clarity in your busy boss babe life, meditation is for you.
If there are relationships in your life that need healing or release… meditation is for you.
If your finances are a major stress in your life.... meditation is for you. The money mindset I started with was limiting, scarce, controlling, the cause of so much stress. The “M” word was not something I cherished or felt empowered around. ....
* Meditation reduces stress.
* It improves concentration. “I'm more centered and focused in everything I do.
* It encourages a healthy lifestyle.
* The practice increases self-awareness.
* It increases happiness.
* Meditation increases acceptance.
* It slows aging.
* The practice benefits cardiovascular and immune health.
SO many times I’ve been asked “How do I start meditating?” “How can I make it work for me?” “Where do I start?” “What if I can’t quiet my mind?” “Do I have to close my eyes?”
I realized there is a HUGE need to guide but I also realized it’s not something that can be conquered in one tidy conversation. Beginning your meditation practice is a journey, it will serve you for the rest of your life. I honestly believe it’s one of the most empowering things you can ever do for yourself.
I’m honored to open my “Abundant Meditation” series.
This series will be in a private group setting lasting 30 days. We will cover everything you need to get comfortable and consistent in your meditation practice together.
Finding what works for you is key, no two people are exactly alike.
In the group I will share lives, resources, guided meditations and tools to help you:
Create your space
Open to abundance
Private meditations on manifestation, money mindset, creativity, forgiveness, releasing past traumas, stopping anxiety attacks, reducing stress,... (just some of my favorites).
This is going to be such a BEAUTIFUL and transformative community.
Today I want to share my favorite #BossBabe motivational playlist with you. They say music soothes the soul… I’ve always been deeply connected to the songs that tell the story of my current moment.
Awkward teenage breakups, roller rink Friday nights, holiday songs that spark memories of my childhood.. and now my kiddos childhood, the songs that make you want to shake your money maker (or at least remember when you used to), windows down on warm summer nights ...blaring as we sang along however badly, off key. Songs have always been the best form of stories to me.
Music is a HUGE part of my success morning routine.
Music sends messages to your subconscious, it evokes feelings, it creates beliefs, it opens creativity, it elevates moods: The right songs are the cornerstone to your new, powerfully positive morning rituals.
When we connect with music it has an impact on our emotions, and is an activity where we can connect with others, revive our energy, and experience greater joy.
Among other benefits, music stimulates and arouses our nervous system
If you’re looking for a boost of energy or a pick me up, music may be just what you need. When we listen to upbeat, rhythmic music it can arouse and inspire us to be more productive and enthusiastic. Music can be revitalizing and get us to take action, keep us alert, and maintain a cheerful attitude.
I would love to have your help in building this playlist even large.
Leave a comment with YOUR favorite empowering jams.
Now press play and ENJOY, babe!
So how are you supposed to know what’s real and what’s just an #ɪɴsᴛᴀᴍʏᴛʜ?
There‘s been plenty of rumors around the new Instagram algorithm and how it works.. You’ve probably seen post after post “that the Instagram algorithm has limited my posts to only 7% of my followers.”
Really Susan? 🤦🏼♀️
Unless they all comment and double tap on your post: 93% of your followers will go *poof*?
🚫Sorry not sorry, this #InstaMyth is NOT true!
In fact, these posts became such a viral epidemic that it forced Instagram to release a statement on the issue.
💬“𝘞𝘦 [𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮] 𝘩𝘢𝘷𝘦 𝘯𝘰𝘵 𝘮𝘢𝘥𝘦 𝘢𝘯𝘺 𝘳𝘦𝘤𝘦𝘯𝘵 𝘤𝘩𝘢𝘯𝘨𝘦𝘴 𝘵𝘰 𝘧𝘦𝘦𝘥 𝘳𝘢𝘯𝘬𝘪𝘯𝘨, 𝘢𝘯𝘥 𝘸𝘦 𝘯𝘦𝘷𝘦𝘳 𝘩𝘪𝘥𝘦 𝘱𝘰𝘴𝘵𝘴 𝘧𝘳𝘰𝘮 𝘱𝘦𝘰𝘱𝘭𝘦 𝘺𝘰𝘶’𝘳𝘦 𝘧𝘰𝘭𝘭𝘰𝘸𝘪𝘯𝘨 – 𝘪𝘧 𝘺𝘰𝘶 𝘬𝘦𝘦𝘱 𝘴𝘤𝘳𝘰𝘭𝘭𝘪𝘯𝘨, 𝘺𝘰𝘶 𝘸𝘪𝘭𝘭 𝘴𝘦𝘦 𝘵𝘩𝘦𝘮 𝘢𝘭𝘭. 𝘈𝘨𝘢𝘪𝘯, 𝘺𝘰𝘶𝘳 𝘧𝘦𝘦𝘥 𝘪𝘴 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭𝘪𝘻𝘦𝘥 𝘵𝘰 𝘺𝘰𝘶 𝘢𝘯𝘥 𝘦𝘷𝘰𝘭𝘷𝘦𝘴 𝘰𝘷𝘦𝘳 𝘵𝘪𝘮𝘦 𝘣𝘢𝘴𝘦𝘥 𝘰𝘯 𝘩𝘰𝘸 𝘺𝘰𝘶 𝘶𝘴𝘦 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮.”
What IS true is that with over 1 *billion* users, it’s becoming harder to get your content seen by more people. It’s a louder, more competitive space than ever before. This is why it’s ESSENTIAL to have a smart marketing strategy backed by learnable #InstaSkills.
#𝘈𝘣𝘶𝘯𝘥𝘢𝘯𝘵𝘉𝘢𝘣𝘦𝘛𝘪𝘱: 𝘐𝘯𝘴𝘵𝘦𝘢𝘥 𝘰𝘧 𝘱𝘰𝘴𝘵𝘪𝘯𝘨 𝘵𝘩𝘪𝘳𝘴𝘵𝘺 𝘮𝘦𝘴𝘴𝘢𝘨𝘦𝘴 𝘵𝘰 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘳𝘦𝘧𝘦𝘳𝘦𝘯𝘤𝘪𝘯𝘨 𝘵𝘩𝘦 𝘢𝘭𝘨𝘰𝘳𝘪𝘵𝘩𝘮, 𝘬𝘦𝘦𝘱 𝘵𝘩𝘦 𝘤𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯 𝘢𝘣𝘰𝘶𝘵 𝘺𝘰𝘶𝘳 𝘵𝘳𝘪𝘣𝘦 𝘢𝘯𝘥 𝘵𝘩𝘦 𝘷𝘢𝘭𝘶𝘦 𝘺𝘰𝘶 𝘣𝘳𝘪𝘯𝘨 𝘵𝘩𝘦𝘮.
And remember: just because a lot of people are doing it, doesn’t make it right (or effective!).
According to the Instagram rumors, the algorithm only recognizes comments that are in words, (not emojis) and they need to be longer than 3 or 4 words to “count” towards improving your engagement.
Theres Zero evidence that words are weighted heavier than emojis in the Instagram algorithm.
Genuine comments on your posts are valuable, and you ABSOLUTELY should try to find ways to thoughtfully engage with your tribe.
#1: 𝘈𝘴𝘬 𝘠𝘰𝘶𝘳 𝘍𝘰𝘭𝘭𝘰𝘸𝘦𝘳𝘴 𝘢 𝘘𝘶𝘦𝘴𝘵𝘪𝘰𝘯 𝘛𝘩𝘪𝘴 𝘮𝘢𝘺 𝘴𝘦𝘦𝘮 𝘰𝘣𝘷𝘪𝘰𝘶𝘴, 𝘣𝘶𝘵 𝘢𝘯 𝘦𝘢𝘴𝘺 𝘸𝘢𝘺 𝘵𝘰 𝘨𝘦𝘵 𝘮𝘰𝘳𝘦 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘤𝘰𝘮𝘮𝘦𝘯𝘵𝘴 𝘪𝘴 𝘵𝘰 𝘫𝘶𝘴𝘵…𝘢𝘴𝘬! 𝘠𝘰𝘶𝘳 𝘲𝘶𝘦𝘴𝘵𝘪𝘰𝘯 𝘤𝘢𝘯 𝘣𝘦 𝘢𝘴 𝘴𝘪𝘮𝘱𝘭𝘦 𝘢𝘴 𝘢𝘴𝘬𝘪𝘯𝘨 𝘸𝘩𝘦𝘳𝘦 𝘺𝘰𝘶𝘳 𝘧𝘰𝘭𝘭𝘰𝘸𝘦𝘳𝘴 𝘢𝘳𝘦 𝘧𝘳𝘰𝘮, 𝘸𝘩𝘢𝘵 𝘵𝘩𝘦 𝘸𝘦𝘢𝘵𝘩𝘦𝘳 𝘪𝘴 𝘭𝘪𝘬𝘦 𝘪𝘯 𝘵𝘩𝘦𝘪𝘳 𝘱𝘢𝘳𝘵 𝘰𝘧 𝘵𝘩𝘦 𝘸𝘰𝘳𝘭𝘥, 𝘰𝘳 𝘵𝘩𝘦𝘪𝘳 𝘧𝘢𝘷𝘰𝘳𝘪𝘵𝘦 𝘴𝘵𝘳𝘦𝘴𝘴 𝘦𝘢𝘵𝘪𝘯𝘨 𝘧𝘰𝘰𝘥.
#2: 𝘎𝘰 𝘚𝘵𝘰𝘳𝘺𝘵𝘦𝘭𝘭𝘦𝘳 𝘮𝘰𝘥𝘦 𝘞𝘩𝘦𝘯 𝘺𝘰𝘶 𝘵𝘢𝘬𝘦 𝘵𝘩𝘦 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘦𝘯𝘨𝘢𝘨𝘦 𝘺𝘰𝘶𝘳 𝘵𝘳𝘪𝘣𝘦 𝘵𝘩𝘰𝘶𝘨𝘩𝘵𝘧𝘶𝘭𝘭𝘺, 𝘪𝘵’𝘴 𝘦𝘢𝘴𝘺 𝘧𝘰𝘳 𝘵𝘩𝘦𝘮 𝘵𝘰 𝘨𝘦𝘵 𝘪𝘯𝘷𝘦𝘴𝘵𝘦𝘥 𝘪𝘯 𝘸𝘩𝘢𝘵 𝘺𝘰𝘶’𝘳𝘦 𝘴𝘢𝘺𝘪𝘯𝘨, 𝘱𝘳𝘰𝘷𝘰𝘬𝘪𝘯𝘨 𝘢𝘯 𝘦𝘮𝘰𝘵𝘪𝘰𝘯𝘢𝘭 𝘳𝘦𝘴𝘱𝘰𝘯𝘴𝘦 𝘣𝘢𝘤𝘬!
For example, I’ve started writing longer captions on my Instagram because I want to really connect with my followers. So instead of just trying to think of a witty Cardi B lyric to use as a caption, I take a few more minutes to get real and think about what I really want to say. (Okurrr?😉💅🏼)
Instead of dreading caption writing, use it as an opportunity to think about what you want to use your voice and platform for.
✅Yes — this one is true!
Remember my numero uno tip to rock ANY form of business online? Be SOCIAL on social media.
The IG algorithm uses your relationships and how you interact with accounts to determine what content to show you first.
Simply put, if you want to see more content from a specific account in your feed, make sure you’re regularly engaging with them!
🚫Stahp it. Where in the world did THIS one come from? Hashtags are a powerful way to connect with you niche specific tribe: those soul connections that lead to your Instagram Buy Cycle:
Potential Followers↠Followers↠Engaged Followers↠Tribe
1. 𝘚𝘵𝘢𝘺 𝘢𝘸𝘢𝘺 𝘧𝘳𝘰𝘮 𝘰𝘷𝘦𝘳𝘭𝘺 𝘱𝘰𝘱𝘶𝘭𝘢𝘳 𝘩𝘢𝘴𝘩𝘵𝘢𝘨𝘴, 𝘪𝘯𝘴𝘵𝘦𝘢𝘥 𝘧𝘰𝘤𝘶𝘴 𝘰𝘯 𝘮𝘪𝘤𝘳𝘰 𝘢𝘯𝘥 𝘮𝘦𝘥𝘪𝘶𝘮 𝘴𝘪𝘻𝘦𝘥 𝘩𝘢𝘴𝘩𝘵𝘢𝘨 𝘧𝘦𝘦𝘥𝘴.
2. 𝘜𝘴𝘦 𝘈𝘓𝘓 30 𝘩𝘢𝘴𝘩𝘵𝘢𝘨𝘴 𝘪𝘯 𝘺𝘰𝘶𝘳 𝘱𝘰𝘴𝘵𝘴. 𝘔𝘺 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘴𝘶𝘨𝘨𝘦𝘴𝘵𝘪𝘰𝘯 𝘪𝘴 𝘢𝘥𝘥𝘪𝘯𝘨 𝘵𝘩𝘰𝘴𝘦 𝘩𝘢𝘴𝘩𝘵𝘢𝘨𝘴 𝘵𝘰 𝘵𝘩𝘦 𝘤𝘰𝘮𝘮𝘦𝘯𝘵𝘴, 𝘯𝘰𝘵 𝘵𝘩𝘢𝘵 𝘢𝘤𝘵𝘶𝘢𝘭 𝘤𝘢𝘱𝘵𝘪𝘰𝘯.
3. 𝘊𝘰𝘯𝘴𝘪𝘴𝘵𝘦𝘯𝘵𝘭𝘺 𝘦𝘷𝘢𝘭𝘶𝘢𝘵𝘦 𝘺𝘰𝘶𝘳 𝘩𝘢𝘴𝘩𝘵𝘢𝘨𝘴 𝘱𝘦𝘳𝘧𝘰𝘳𝘮𝘢𝘯𝘤𝘦 𝘢𝘯𝘥 𝘳𝘦𝘴𝘦𝘢𝘳𝘤𝘩 𝘯𝘦𝘸 𝘰𝘯𝘦𝘴 𝘢𝘴 𝘈𝘓𝘓 𝘵𝘩𝘪𝘯𝘨𝘴 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘤𝘰𝘯𝘴𝘵𝘢𝘯𝘵𝘭𝘺 𝘤𝘩𝘢𝘯𝘨𝘦 + 𝘦𝘷𝘰𝘭𝘷𝘦.
🚫That’s a STRONG nooooo!
Quoting the ‘Gram: “𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘥𝘰𝘦𝘴 𝘯𝘰𝘵 𝘨𝘪𝘷𝘦 𝘦𝘹𝘵𝘳𝘢 𝘧𝘦𝘦𝘥 𝘱𝘳𝘦𝘴𝘦𝘯𝘤𝘦 𝘵𝘰 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘢𝘤𝘤𝘰𝘶𝘯𝘵𝘴 𝘰𝘳 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘢𝘤𝘤𝘰𝘶𝘯𝘵𝘴, 𝘴𝘰 𝘴𝘸𝘪𝘵𝘤𝘩𝘪𝘯𝘨 𝘸𝘰𝘯’𝘵 𝘩𝘦𝘭𝘱 𝘺𝘰𝘶𝘳 𝘳𝘦𝘢𝘤𝘩.”
This Instagram rumor is one of my biggest pet peeves because there are so many benefits to switching to an Instagram business profile!
#1: 𝘈𝘤𝘤𝘦𝘴𝘴 𝘵𝘰 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘈𝘯𝘢𝘭𝘺𝘵𝘪𝘤𝘴: 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮’𝘴 𝘪𝘯-𝘢𝘱𝘱 𝘢𝘯𝘢𝘭𝘺𝘵𝘪𝘤𝘴, 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘐𝘯𝘴𝘪𝘨𝘩𝘵𝘴, 𝘪𝘴 𝘰𝘯𝘭𝘺 𝘢𝘷𝘢𝘪𝘭𝘢𝘣𝘭𝘦 𝘵𝘰 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘱𝘳𝘰𝘧𝘪𝘭𝘦𝘴. 𝘈𝘴 𝘺𝘰𝘶’𝘳𝘦 𝘨𝘳𝘰𝘸𝘪𝘯𝘨 𝘢 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴, 𝘪𝘧 𝘺𝘰𝘶 𝘥𝘰𝘯’𝘵 𝘶𝘯𝘥𝘦𝘳𝘴𝘵𝘢𝘯𝘥 𝘸𝘩𝘰 𝘺𝘰𝘶𝘳 𝘢𝘶𝘥𝘪𝘦𝘯𝘤𝘦 𝘪𝘴 𝘢𝘯𝘥 𝘸𝘩𝘢𝘵 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘵𝘩𝘦𝘺 𝘳𝘦𝘴𝘱𝘰𝘯𝘥 𝘵𝘰, 𝘪𝘵’𝘴 𝘨𝘰𝘪𝘯𝘨 𝘵𝘰 𝘣𝘦 𝘷𝘦𝘳𝘺 𝘩𝘢𝘳𝘥 𝘵𝘰 𝘨𝘳𝘰𝘸!
#2: 𝘚𝘤𝘩𝘦𝘥𝘶𝘭𝘪𝘯𝘨 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘗𝘰𝘴𝘵𝘴: 𝘠𝘰𝘶 𝘤𝘢𝘯 𝘴𝘤𝘩𝘦𝘥𝘶𝘭𝘦 𝘱𝘩𝘰𝘵𝘰𝘴 𝘢𝘯𝘥 𝘷𝘪𝘥𝘦𝘰𝘴 𝘵𝘰 𝘢𝘶𝘵𝘰𝘮𝘢𝘵𝘪𝘤𝘢𝘭𝘭𝘺 𝘣𝘦 𝘱𝘶𝘣𝘭𝘪𝘴𝘩𝘦𝘥 𝘵𝘰 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 — 𝘣𝘶𝘵 𝘰𝘯𝘭𝘺 𝘪𝘧 𝘺𝘰𝘶 𝘩𝘢𝘷𝘦 𝘢𝘯 𝘐𝘯𝘴𝘵𝘢𝘨𝘳𝘢𝘮 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘱𝘳𝘰𝘧𝘪𝘭𝘦!
I totally get why everyone wants to “beat the Instagram algorithm”, but let’s be SMART marketers.
Instead of stressing about your algorithm performance or trying any little hack/super trendy secret that comes along, spend your time doing the things that actually grow your Instagram TRIBE: creating high-quality content
Instagram Story it up
AND building a real, engaged girl gang on Instagram.
It’s ABSOLUTELY possible:
𝐈’𝐥𝐥 𝐛𝐞 𝐡𝐨𝐧𝐞𝐬𝐭, 𝐈 𝐰𝐚𝐬𝐧’𝐭 𝐭𝐡𝐞 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐟𝐚𝐧 𝐨𝐟 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦.
#TRUTHBOMB: I WAS AN OFFICIAL HATER.
After applying everything I leaned in this course, I’m an Instagram nerd, the ‘gram is where I spend the majority of my focus.
In MLM, it’s not what you know, or even who you know. It’s actually more about who knows you. If you’re at all serious, you’ve got a list of subscribers to your blog, an RSS feed, an email newsletter or other services. Sexy Systems For Success are CRUCIAL, yet no one shows you how. So FRUSTRATING!
Whether 10 you’ve got just 10 people on your list or 10,000, the object of the game is to build your list! After all, you’ve probably heard a thousand times…
And making those numbers work for you is vital to your success. It’s not going to happen without hard work, “Rome wasn’t built in a day”. You can BET that any of the current crop of mlm gurus have lists in the tens of thousands — And they’re building those lists every single day.
That’s why you’ve heard of them
Here’s How You can Become One of Them
Easy forms are a must. You don’t need to collect anything beyond their name and email. Think about it – they’re signing up because they want to –and asking for any more information might just make them think it’s too much work to subscribe.
One day your subscriber will lose interest and want to move on – and if you keep contacting them, that’s when you become a spammer. At the end of every message you send, include a user-friendly way for them to stop receiving messages from you.
A free report, a free e-book, a multi-part training course, a webinar or audio series, or a weekly or daily newsletter are among the best ways to “bribe” people to subscribe. Just make sure what you’re providing is unique, valuable, and well-produced.
If your blog is public, provide great problem-solving content that makes your visitors want to keep coming back for more. Provide a way for them to subscribe to your RSS feed so they get the latest content.
Find out where your target market “hangs out” online, and join those forums and groups. Offer pertinent content, contribute meaningfully to the conversations in progress, and provide a link in your signature to direct people to your site. (But DO NOT spam these communities with irrelevant links or huge signature lines!)
When offering your services, don’t be afraid to tease – use juicy, compelling headlines, bullets, and copy that hints at the value they’ll get if they join your list.
Use an “expiration date” to motivate your visitors to opt in to your list right away. You don’t need to get complicated — just mention that your special offer expires at a certain time on a certain date. Psychologically, your potential subscriber will then be forced to make a decision quickly.